Decisions during film poster production

These screenshots show two versions of our film poster, each one is slightly different in terms of layout and general positioning. The first image directly above shows our first idea, this is a very conventional film poster with the title centralized at the bottom of the image along with a small tagline and the actors names. We decided to go with these conventions and we believe it suited our main image as is blended in well with the colour scheme and didn't interrupt anything in the background. In this image we have the tagline over two separate lines. This allowed us to centralize the text. However we weren't very happy with how this looked as we believe it made this area of the poster look almost untidy.

However, the only issue we cam across with both of these images was that the similar layouts left a large empty gap at the top of the poster. We tried placing the main heading, tagline and actors names in this gap but we were not happy with how it looked. We then moved the heading and tagline back to where they were originally and placed only the actors names at the top. This also match conventions of other movie posters and the text acted as a "skyline". We believe that this has made our piece look a lot more professional and looks of quite a high standard.

This second image has the same general layout as our first image, apart from a few minor changes we made to the location of the heading. We have moved the heading further up the image as we decided to place production company logos at the very bottom of the image to match further conventions of existing movie posters. Another change we made was to have the tagline all on the same line. We were very happy with how this looked and have kept it this way. This is simply because it makes this area of the image look more neat. We also believe that it makes the whole piece look more professional and is similar to existing posters we have seen in magazines and in local cinemas.